Plage Keller is the most legendary private beach on Cap d'Antibes and arguably the most exclusive stretch of sand on the French Riviera. Operated by the Giotti-Keller family since the 1940s, this intimate beach club occupies a prime section of Plage de la Garoupe and has hosted virtually every major figure to visit the Cap over the past eight decades.
The atmosphere is deliberately old-school Riviera: no DJs, no bottle service, no velvet ropes. Instead, simple wooden loungers, blue and white parasols, impeccable service, and a menu of grilled fish and Provencal salads served on the sand. The clientele is a mix of old-money regulars who have reserved the same loungers for decades and visitors who appreciate discretion over ostentation.
Reservation is essential in summer, particularly for lunch. Plage Keller does not have a website or social media presence — bookings are made by phone, maintaining the old-world exclusivity that defines the Cap d'Antibes spirit.